Tech21's iPhone protector with d3o at IFA2011

This trade show video does have a decent bit of background noise, but it's a great display of d3o in its native form, a big, orange blob.

My understanding is that most cell phone glass - check the article - shatters much more commonly when hit on the edge of the glass than on the front. Coating the edge, then, is a great idea for screen protection.

Can anybody out there see the big orange line that he mentions at 1:05?